Answers to your FAQ
From Your Copywriter Ally

The Writery exists to serve solopreneurs and small to medium businesses in a variety of industries, who understand the vital role of copywriting in their overall marketing strategy. My copywriting experience spans from supporting coaches and providers in the health and wellness realm to not-for-profit organizations. I especially love to write for integrous businesses that are making a positive difference in our world, helping people to live happier, healthier lives. If you'd like to meet to see if we are a fit to work together, click on (Contact) in the menu bar so we can plan a time to chat.

As your copywriter ally, I aim to set you up for copy success. I'm not here to waste your time and I don't want to waste mine so, for us to be a fit to work together it is helpful if you have the following information: A basic marketing plan: It's hard to know what copy you need or what needs to be included in the copy when you don't know where or how it will be used in the overall grand scheme of things. Your ideal customer target. The best copy speaks to just one customer, know as much as you can about their demographics, psychographics, and testimonials. I also offer customer interviews if you need more intel. Know what problem you solve how you solve it and who you solve it for (as above) With these three basic things in place, there is a high probability that we can work together, and you'll get copy that moves the needle for your business.

With a thorough creative brief, and an agreed upon goal in mind, its very likely you'll like the copy. Having said that though I am human and can miss the mark. Please know that your project will be a collaborative effort where you'll have final say in what copy you'll use. All project parameters include 2 rounds of reviews, where edit requests can be discussed and actioned.

In short, I help solve communication problems that are hindering your sales. Through research and proven copywriting techniques, I craft words that will do the work for you. The words you use to reach your audience are your #1 salesperson and are too important to leave up to "best guess." Let me help you!

In a nutshell: We'll set up a call. We'll discuss what you need. You'll receive a custom proposal from me along with an agreement and payment options. We'll book a creative brief, and you'll send me the items you agreed upon from the brief. I'll start the research phase, followed by an outline and a final first draft to send to you through Google Docs so we can collaborate. We'll discuss edit requests I'll action the agreed-upon items. You'll get your final document with the copy sent to your inbox in both .docx and .pdf formats so you can implement your design and move forward to more sales!

A few factors like the following determine prices for Copywriting services: 1. Your unique needs: -Do you need one website page or many? Which pages are needed? -Emails: do you need just one email, one sequence, or a series of sequences? -Are they long or short-form emails? -Are they sales emails, nurture emails, or others? -Do you need more than one service and want to consider a package price? 2. Your readiness to work with me: -Do you have an existing Marketing plan? -Have you done the relevant customer research or do you want me to do that? -Have you honed in on your offer? -What is the deadline for the work? -Can you provide the answers to my creative brief questions? -Do you wish to lock down my time exclusively? Your service or package will be personalized to you starting ranges are provided as a courtesy to help guide you. For larger projects, a payment plan of two payments may be considered.

Look, I get it; we should embrace technology! I'm a fan of AI for many things, like ideation, first drafts and systematizing. But AI is not a shortcut to building a brand that people know, like and trust. AI cannot originate or replace human insight, value personality or high level of wisdom. Humans connect with humans. Can you use AI to write your copy? Yes, you can. But don't expect it to discover the nuggets that are found only through human perception, empathy, and discernment. When it comes to copy for humans you need a human to write it.